No Kid Hungry Foundation 2017 / Citibank
No Kid Hungry is an organization that helps kids take their mind off hunger so they can just be kids. This campaign playfully illustrates how food can spark the most wonderful imaginations for kids who need it most. Food is the foundation of these real-life magical stories taken to a place of wonder by 3 special kids.
My role: Creative Direction, concept, with Kelly McGuckin
Selected Works
Citi Mobile App: TVCitibank
Overachievers welcome.Vanguard campaign
Feeding ImaginationNo Kid Hungry Foundation / Citibank
Dine & Do GoodNo Kid Hungry Foundation / Citibank
Make it here. Citibank
Galaxy S20 UltraSamsung
Welcome what's nextCitibank campaign
Drink In The IslandCoco & Co.
Everyday AdventuresCitibank Photo Contest
On Your MarkJuxu Sport
Disney MagicDisney
Welcome: ConceptsCitibank Welcome What’s Next exploratory
There's an UpsideMarsh
Are You a Cardmember?American Express
My TassimomentStarbucks for Tassimo