Citibank
The IBM Simple campaign was cooked to serve small to midsize businesses. The concept was that the IBM hardware and software solutions were so simple, you could order them at a drive-thru. The Catalog of Simple, designed to look like a menu-board was the heart of that campaign. I worked on 3 annual editions.
Selected Works
Citi Mobile App: TVCitibank
Feeding ImaginationNo Kid Hungry Foundation 2017 / Citibank
Dine & Do GoodNo Kid Hungry Foundation 2016 / Citibank
Make it here. Citibank
Welcome what's nextCitibank 2018 campaign
Drink In The IslandCoco & Co.
Everyday AdventuresCitibank Photo Contest
On Your MarkJuxu Sport
Disney MagicDisney
Welcome: ConceptsCitibank Welcome What’s Next exploratory
There's an UpsideMarsh
Are You a Cardmember?American Express
My TassimomentStarbucks for Tassimo