There's an Upside

There's an Upside


Marsh Insurance was turning 40, and they needed a fun print campaign to celebrate in the voice of the “UPSIDE” brand Ogilvy launched. These were exciting ads to write because the layout was entirely copy. I just had to find the UPSIDE to making insurance not sound like insurance.


Selected Works

Overachievers welcome.Vanguard campaign

Feeding ImaginationNo Kid Hungry Foundation / Citibank

Dine & Do GoodNo Kid Hungry Foundation / Citibank

Make it here. Citibank

Welcome what's nextCitibank campaign

Everyday AdventuresCitibank Photo Contest

On Your MarkJuxu Sport

Disney MagicDisney

Welcome: ConceptsCitibank Welcome What’s Next exploratory

Are You a Cardmember?American Express

My TassimomentStarbucks for Tassimo